Tag Archives: Core Competencies

Becoming The Trusted Authority: The 2 Critical Keys

Being the Trusted Authority in anything relies principally on two simple elements. You have to have a core competence in what you do, and you have to commit to using that expertise to serve others. Without either, you will not become the Trusted Authority. With both, it’s almost inevitable that you will. Understanding what this…

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If You’re Not The Trusted Authority You’re A Commodity

When you become the Trusted Authority in whatever it is that you do, you become something truly unique. You’re not like the rest of the herd and you have more to offer than the average entrepreneur. Your work has credibility and you’ve managed to take advantage of the Trust Factor to put yourself in a…

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